The PR Breakdown with Molly McPherson
Every mess has a move behind it. Crisis communication expert Molly McPherson takes apart the viral scandals, celebrity meltdowns, and corporate disasters dominating the headlines, showing you exactly where they went wrong so you never do. She's the historian of the moves, and once you can name the play, you can see it coming.
The PR Breakdown with Molly McPherson
Latest Episodes
Spot the Spin: Ramaswamy, Vance and Amy Griffin
Vivek Ramaswamy's campaign ad featuring Amy Acton's estranged mother, JD Vance telling Republicans to stop whining about it, and Amy Griffin's lawsuit: three stories this week, and I break down the moves in each.The Ohio governor's race...
Mel Robbins and Prince Harry: Spot the Spin
Mel Robbins is on the cover of PEOPLE this week, and Prince Harry told GQ that the most important thing is to reconcile with his family. They are very different stories, and I see the same move in both.PEOPLE's cover story opens with Me...
Kelly Clarkson vs Art of Play: Why I Believe Her
Kelly Clarkson went to Art of Play in Brooklyn, asked about a singing mechanical bird named Molly, and left feeling talked down to. She posted about it that afternoon, and she named the store. The shop answered with a statement, then a longer f...
Emily Gellis's Court-Ordered Apology and Mikayla Nogueira on Jay Shetty
Mikayla Nogueira sat down with Jay Shetty and admitted something most creators who got rich on the platform won't. She had no followers, and her first videos were still getting thousands of views. She noticed the algorithm right away. Molly McP...
Cornell 7: Every Statement Made It Worse but One
People are calling it the Cornell 7 case. In twelve days, Cornell, the Tompkins County district attorney, the mayor of Ithaca and Governor Kathy Hochul all put out statements about the same night in 2024. A former student, identified only as Ja...